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Free IM Is Hard To Beat In The Enterprise
在企业应用中,免费的即时通信软件难以被打败
作者:佚名
译者:陈少涌
By Antone Gonsalves, TechWeb.com

Instant messaging, which has taken the enterprise by storm in North America, is growing steadily in the rest of world, with 80 percent of companies worldwide expected to use either public or private IM networks by 2008, a market-research firm said Friday.

IM use is growing steadily among corporate workers who use free services from companies like America Online, Microsoft, and Yahoo to send quick text messages to coworkers, family, and friends.


A recent study by The Ridicati Group found that 20 percent of enterprises worldwide use IM today for personal or company communications, compared with 85 percent in the U.S. and Canada, where there are far more computer users than in other regions.


By 2008, however, the rest of the world will catch up, with the global percentage expected to reach 80 percent, Radicati said. Worldwide revenue from enterprise IM, IM management, wireless IM, and public IM networks is expected to reach $413 million by 2008.


The number of IM users worldwide is expected to reach 670 million in 2008, from 362 million today. However, the percentage of people using public networks and private networks is expected to remain the same, at 88 percent and 12 percent, respectively.


The availability of free services is expected to make it difficult for vendors selling proprietary IM software to gain much traction within corporations.


"No one wants to pay for something that they are already using for free," Radicati analyst Genelle Hung said.


Today, more enterprises address concerns over liability from IM use at work through the use of proprietary networks, rather than managing the use of public IM services at the corporate Internet gateway, Hung said. That, however, is expected to reverse over the next several years, because managing at the gateway is less expensive than are proprietary IM networks.


Management software enables companies to use filters to detect messages that may contain profanity or slanderous language, and to enforce corporate rules on IM use. The products also can log IM traffic for evidence in lawsuits or criminal cases.


The Radicati study also found that 44 percent of companies today deployed instant messaging to increase intra-office communications, 33 percent to reduce long-distance phone charges, 11 percent to increase productivity, and 11 percent to complement existing e-mail and phone systems.
即时通信,已经在北美地区像风爆一样地迅速发展,现在正在世界的其它地方稳步发展。一个市场研究公司在周五表示,至2008年,世界上将会有80%的企业会使用公共的或者私有的即时通信网络。

即时通信的使用在企业用户中稳步增长,他们使用诸如美国在线,微软和雅虎等公司所提供的免费服务来发送即时的文本消息给同事,家人和朋友。

Ridicati集团近期的研究结果表明,世界上百分之20的企业都在使用即时通信来进行个人或企业间的通信,而在美国和加拿大则有百分之85的使用率,这是因为这里的计算机用户比世界上其它地区的用户更多。

Ridicati集团表示,到2008年,世界上的其它地区将赶上来,使得世界上将有百分之80的使用率。世界范围来自于企业即时通信,即时通信管理,无线即时通信和公众即时通信网络预期在2008年将达到413百万美元。

全球即时通信的用户数将由今天的362百万发展到2008年的670百万。然而,人们使用公众网络和私有网络的比率仍保持不变,分别为百分之88和百分之12。

由于免费服务的存在,使得制造商想要依靠销售即时通信软件来从企业中获取利益变得越来越难。

“没有人想要为已经在免费使用的东西付费,” Radicati的分析员Genelle Hung说。

现在,越来越多的企业在工作中使用即时通信时,宁愿把注意力从放在使用私有网络,也不愿意通过在互联网网关对一个公从的即时通信服务进行管理,Hung说。然而,这种情况在以后的几年中预期将颠倒过来,因为管理网关比起在私有网络的即时通信系统便宜很多。

管理软件可以让公司使用过滤器来检测信息中可能包含有亵渎或诽谤性的语言,并且在即时通信的使用中强加上企业的规则。同时产品将支持把即时通信的流量信息作日志以便在诉讼和犯罪案例中作为证据。

Radicati集团的研究还发现,现在百分之44的企业通过实施即时通信系统来提高办公室内部的交流,同时节省了百分之33的长途电话费用,生产效率挺高了百分之11,补足了现有的电子邮件和电话系统的百分之11。
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